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“Just Have Your Doctor Write A Letter…”

Once, a long time ago, when I was in third grade at Oglesby School some minor illness kept me at home watching afternoon TV. When I returned, a well meaning classmate asked “You got your note?” I’m certain beads of sweat appeared on my forehead. “What note?” “Your note-for-being-absent.” He said it fast, like it […]

Behavior Modification for Doctors: How Insurance Companies Do It

Posted 05/06/2012 You don’t see those billboards anymore, the ones advertising health insurance companies (HICs) with some form of this message: We don’t tell your physician how to practice medicine—we let your doctor take care of you. I guess it was too cynical even for the HICs, an industry in much disfavor these days. Even […]